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Consulting for Educational Organizations

Florence Consulting will be most suitable for educational organizations that
a) look to increase student recruitment and maximize budget effectiveness
b) want an overview of existing market activity and their strengths and weaknesses in that area
c) want recommendations for future marketing activity.

Half day, one day, one day report inclusive and two day consultancies are available together with on-going consultancies for those requiring support throughout the year.

NB: Educational organisations looking for marketing training should refer to Marketing Training for Educational Organizations

Consultancy Type Client Needs Duration
Marketing Fix Organizations needing a short and very focused consultancy in a specific area e.g.
-reorganization of the marketing function
-marketing in South America
-making the most of the ARELS and ICEF Fairs
-effective production of promotional materials
-producing an effective web-site
½ day,
morning or afternoon
Marketing Action Planning For smaller organizations (one-site only), which need a full marketing audit, advice on future direction and an action plan for the future 1 day
9.30-4.30
Marketing Action Planning Plus For smaller organizations which need a full marketing audit, an action plan for the future and a report which can be used immediately
NB: Consultancy includes a full report, written on-site, discussed, revised and printed during the afternoon
1 day
9.30-5.00
Strategic Marketing Planning For larger, or multi-site organizations which need a more in-depth consultancy and a more detailed report 2 days 9.30-4.00
1 day on-site
1 day report writing
Ongoing Marketing Support For organizations looking for on-going support throughout the year Any number of days by agreement
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