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Florence Training

Florence Associates offers marketing training for educational organizations through English UK and in closed group format for individual schools:
The Florence Seminars

No specific level of expertise is required. Seminars and workshops can be geared to those who have a high level of knowledge of marketing and those who are just entering or trying to enter the profession. However, all share the same guiding principles in that they are:
Relevant: Seminars are designed specifically for educational organizations and professionals and are led by Alison McGowan whose experience in educational marketing is unsurpassed.
 Interactive: Florence Training offers a balance of input and group work which allows participants both to express opinions and discuss possible solutions to existing problems and issues
 Up-to-date: Alison is still actively involved in international student recruitment for a number of educational organizations and travels widely. Marketing training is always backed up by recent case studies based on things which have actually happened.
 Confidence building: Florence training demystifies marketing and explains the jargon associated with it. You find out what you are doing right and acquire the confidence to change what you are doing wrong.

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